I can’t be the only one who finds herself crying at videos showing experiments done on animals. In a world where we have technologically advanced so far, why should animals still have to suffer just so we can look pretty? All it takes is for us to shop a little bit smarter in order for capitalism to do its thing and start to shift the market in favor of cruelty free production.

HERE ARE FIVE CRUELTY FREE BEAUTY BRANDS YOU SHOULD KNOW ABOUT:

1. E.L.F. COSMETICS

E.L.F Cosmetics are awesome, affordable, and even better, cruelty free! The products can be found in almost any store, and the products are almost all under $10 dollars (with the majority being under $6 dollars)! Win-win!

Try out their Contouring Blush & Bronzing Powder.

PC: makeupfu.com

2. NOT YOUR MOTHER’S

Nobody wants to be without great hair products, and thanks to Not Your Mother’s, you won’t have to! With cute packaging and awesome scents, Not Your Mother’s beats the competition hands down. You can find this in almost any store.

Try out their Beach Babe Texturizing Sea Salt Spray.

PC: MakeupAlley

3. TARTE

Hosting a huge range of awesome cosmetics, Tarte products are definitely worth buying! The priciest option on this list, you unfortunately won’t find this in your local Target. However, Ulta or Sephora (or a similar store) can definitely hook you up!

Try out their Tartiest Eye & Cheek Palette.

PC: Pinterest

4. LUSH

If you’ve ever walked into a Lush store, you probably realize that it’s kind of like a little slice of heaven on earth. What you probably didn’t realize is that Lush is cruelty free, AND has great hair products along with their bath bombs and cosmetics! Lush products are available online or in a Lush store (check your local mall).

Try out their Fairly Traded Honey Shampoo.

PC: Lush

5. NYX COSMETICS

Finally, Nyx Cosmetics are so cruelty free, they’re even sponsored by PETA! Nyx is super affordable, and can be found anywhere, even your local Walmart.

Try out their Intense Butter Gloss.

PC: Society19

There are so many more brands than this that are cruelty free, so do your research before you shop the beauty aisle! And while you’re at it, check out this list of beauty brands you probably thought were cruelty free, but really aren’t.

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